Travel Counsellors has reported double-digit sales growth, driven by strong demand for personalised and premium travel.
The homeworking group recorded an 11% year-on-year rise in total sales over the past four weeks, with its UK premium leisure arm up 17%.
Cruise was a standout performer, with sales increasing by 24%, while Mediterranean travel rose by 13%, led by Italy and Greece.
Long-haul demand also remained strong. Sales to the US increased 10%, with Africa up 69% and South East Asia up 32%.
The company said the figures underline continued demand for tailor-made travel and the strength of its agent-led model.
Travel Counsellors CEO Steve Byrne said: “We’re really pleased with our latest trading performance. These results are further evidence of the strength of our model and, above all, of the incredible care and commitment our community continues to show their customers and the trust customers continue to place in them.
“Our ambition is to build the most personalised, productive and scalable human-led travel platform in our chosen markets. That means creating the conditions for talented travel entrepreneurs to build successful, enduring businesses of their own, while keeping the human relationship at the heart of the customer experience.
“It is the combination of our people, the insight and data built through trusted customer relationships, our technology and our collective scale that creates real value.
“Used together, they help our people work smarter, understand and serve customers more personally, grow stronger businesses and spend more time on the human relationships that make the difference.
“As we scale, we’ll keep investing in that combination — helping our Travel Counsellors build stronger businesses while delivering even more personal experiences for their customers.”





