Luke Swarbrook joins Star Clippers from SHG

Specialist Holidays Group (SHG) Trade Partnerships Manager Luke Swarbrook is joining tall ship cruise line Star Clippers as Regional Sales Manager for the North.

Reporting to Head of Sales Nicola Cox from 1 April, Luke will be responsible for maintaining and growing trade relationships in this region,

“It’s a privilege to represent such an iconic brand, and I look forward to building strong relationships and helping even more travellers experience the unique charm of tall‑ship sailing,” he said.

Luke will be responsible for trade accounts from Birmingham and up, including Scotland and Northern Ireland.

Fay McCormack, General Manager of Star Clippers’ UK GSA, said: ‘We are excited to welcome Luke to our small and dedicated team. Our ongoing commitment to the trade is reinforced with the hiring of Luke, whose experience will be invaluable in supporting our trade partners and agents in the North.”

Luke previously spent a year and nine months with SHG. His departure follows that of Sales Director Simon Garrido, who also left this month.

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