Bolsover Cruise Club is launching a ‘Luxury Journeys’ arm targeting high-value cruise customers with a dedicated concierge-style service in response to ‘rapid expansion’ in the luxury cruise market.
Luxury Journeys will offer a curated selection of ultra-luxury cruise lines, boutique yacht voyages, expedition cruises and Cruise & Stay packages.
Launching later this month, it promises to offer clients a personal 24/7 post-booking contact to offer support from private transfers and hotel stays to bespoke shore excursions.
The team is led by Bolsover Chief Operations Officer and Director Katie Wilson and Director of Sales and Operations Francesca Hurst.
Independent cruise travel agency Bolsover said luxury booking values have risen 17% year-on-year, while repeat luxury guest retention stands at 87.1%.
Katie said: “True luxury cannot be delivered generically. With Luxury Journeys, we aren’t simply selling cruises; we are curating complete, unforgettable experiences.
“Our high-value clients deserve specialists who understand every suite category, every brand philosophy, and every subtle detail that transforms a holiday into something truly extraordinary.”
