Swissport International’s airport hospitality brand Aspire Pre‑Flight Hospitality is extending and refurbishing its Aspire Lounge at Birmingham Airport this summer, adding more seating and two new tiers of luxury lounge experience, Luxe by Aspire and Suite by Aspire.
The Aspire Lounge will be extended, upgraded and fully refurbished to include 135 seats. Luxe by Aspire will have an additional 104 seats and Suite by Aspire will have 52 seats.
Luxe will offer ‘an enhanced guest experience including upgraded food and beverage and design’ while Suite will be ‘reminiscent of first-class air travel or a five-star luxury hotel experience, offering an exclusive space, à la carte menus and restaurant-style service.’
James Millett, Director of Lounges UK&I and Global Customer Innovation at Aspire Pre-Flight Hospitality, said: “With more than 13 million travelling in 2025 and significant future growth ahead, we look forward to welcoming guests in our latest design-led lounge with elevated food and beverage offering and our award-winning hospitality. The lounge is designed with our data-led insight at the heart.”
Birmingham Airport Commercial Director Richard Gill said: “We have been delighted to work with Aspire on these new and improved lounges, which form part of our wider commercial concourse development offering more choice for our passengers. These enhancements are a key element of our growth strategy, supporting both current demand and future passenger growth.”
In Aspire Lounge (South/Gate 1), prices start at £42.99 for pre-bookings, £52.99 for Luxe by Aspire and £62.99 for Suite by Aspire.
